Business-ready B2B Marketing Advice

Seduce your prospects with these unusual Calls-to-Action

When you create a call-to-action (CTA) you want your prospects to click. In an ideal world your CTA would be so irresistable that your leads just can't help themeselves but hit that "action" button with force. But how do you create such a CTA, and more importantly, what does a truly seductive CTA look like? In her recent story on the Content Marketing Institute blog, Julie Wingerter has compliled a list of interactive CTAs every B2B marketer should draw some inspiration from. Here are our two favourites:

Topics: Inbound Marketing b2b marketing CTAs you must try Inbound Marketing tips