Business-ready B2B Marketing Advice

Infographic: 9 Things B2B Marketers Should Look for in a Marketing Automation Platform

Thanks to marketing automation software, B2B marketers no longer have to devote huge chunks of time to doing mind-numblingly dull manual tasks such as uploading a single tweet at precisely 7:35am (because that is the best time), or remembering to send a thank you email to people who have downloaded content off your website (because, whoops, you've left that poor lead high and dry for about three weeks).Thankfully, marketing automation software helps to eliminate human error and gives us more time to be more productive in tasks that require creativity and brain power. Cheers to those helpful little robots!

Topics: b2b marketing marketing automation