Choose the right approach for you!
At Autodesk we needed help educating our channel partners on our shift to inbound, content centric marketing to ensure we got maximum traction. Chris took us through the core underlying thinking and structure required around buyer personas and content strategy as well as some great insights in how to use social media to influence your target audience.
The team came away with some powerful concepts and useful tools we could apply to our everyday business. I'd thoroughly recommend the training.
Deborah M, ANZ Channel Marketing Manager, Autodesk