Chris Fell, on 19-Jul-2016 08:38:00
Just five or six years ago, Facebook was no more than a platform where people exchanged messages on each other’s walls and posted photos of shared experiences. But in the past couple of years, the rules of the game have changed as Facebook has integrated itself into seemingly every page on the internet. We can use our login details on many websites instead of creating a new account, and Facebook is quickly becoming a secondary search engine.
Chris Fell, on 03-Jun-2016 16:24:19
We've created an interesting list on who we think are some of the top B2B marketing and social media gurus that you should keep tabs on... or at least start social media stalking them ASAP!
Chris Fell, on 16-Jun-2015 17:50:48
It is surprising how many marketers are either blissfully unaware or choose to ignore how their performance can affect their organisation's revenue, profits and margins. Decisions are often made based on instincts and hunches and this greatly irritates the sales teams who in turn struggle to meet monthly targets. CEOs and CFOs allocate the marketing budget as a cost centre and roll their eyes at the idea of a marketer taking a seat at the boardroom table. But, all this is about to change.